Brand Experience
For the second year in a row, WB worked with Roger Dubuis for the "Watches and Wonders" show held in Geneva.
In 2023, this Haute Horlogerie house caused a stir with the presentation of their new innovation: the Hyper Horology™. Showcasing their flagship model of the season, this experience zone wonderfully reflects Roger Dubuis' avant-gardism as well as its bold vision, merging traditional craftsmanship with cutting-edge technologies to always push the boundaries of a Haute Horlogerie.